Senior Director, Insights & Analytics
During his 20+ year career in market research, Chris has worked with a wide array of clients to determine the best methods for answering their most pressing business questions. Chris works with clients to select the appropriate methodology and design the most effective survey instrument to understand the true voice of the customer. He leverages his experience to create compelling reports, providing clients with actionable insights that drive in-market success. Additionally, Chris is an experienced speech analyst, mining speech transcripts to uncover meaningful insights from a wide variety of customer interactions, including inbound customer care, and outbound sales calls.